News | Oct 23, 2025 | Anne Keener
Huntsville International Airport, Wayfinding and Digital Signage
Arora Engineers (Arora) partnered with Gresham Smith as a subconsultant to help the Huntsville-Madison County Airport Authority (HMCAA) reimagine the passenger experience at Huntsville International Airport (HSV). The comprehensive effort included evaluating existing signage, developing a new design language, and strategically placing both static and digital displays to guide travelers seamlessly throughout the terminal.
The updated system improved clarity and visibility while aligning with the airport’s brand and architectural aesthetics. By integrating dynamic digital technology with intuitive visual cues, the team’s solution streamlined passenger flow and allowed for real-time updates and future adaptability.
Heath Kolman, PE, RCDD Vice President, Special Systems Practice Lead, shared, “Our team worked with Gresham Smith and the airport to finalize every detail, down to font, size, and pixel pitch. The result was a digital display strategy that delivered clear, consistent, and scalable information—enhancing both passenger confidence and operational flexibility.”
This project highlights Arora’s expertise in experiential design, technology integration, and passenger-focused solutions demonstrating the firm’s commitment to creating intelligent, adaptable environments that elevate the travel experience and operational performance.